Small Biz Marketing Idea from Tim the Ideas Guy

One of the things that continually delights me about 'doing business online' is the rather more 'abundant' mindset which tends to go with it - compared with the 'scarcity' attitude so typical of 'old school', 'bricks and mortar' business where typically your competitors are 'The Enemy'. I used to watch what they were up to with derision or 'professional envy'. The thought behind that was something to do with there not being enough business to go round - hence 'scarcity'.  Doing business online however, is a totally different ball game. Your competitors can be very useful to you in all sorts of ways, the most basic being 'watching and learning'.

Last week, I came across a guy on Twitter called TimboReid, who describes himself as "Dad. Marketing Ideas Guy. Podcaster. Blogger. Closet Rock Star." I can't remember now why I started to follow him, but follow him I did and it was what happened next that I want to share with you, because to my mind, it was a thing of business beauty...