On his excellent blog Blogging Tricks, Scott Bourne of www.BourneMediaGroup.com has written a fantastic, easy-to-understand 'guide to RSS and feeds' which explains perfectly why they are important to us all. I think I'd like to invite him onto the Blogging for Business podcast to explain some more...
Based on some of what he shares, I have created a perfect 'subscribe to this blog' button pictured above. Please feel free to 'right click' and 'save image as' if you'd like to use the button on your blog. For whatever reason, some people still choose not to subscribe to the feed, preferring to provide an address for emailed updates and/or digests. Until feeds are fully embraced, I will continue to provide a list sign-up box (with a no-nonsense privacy policy) too.
